For a brief period, I was a Facebook advertiser. Thousands of Manhattanites saw the ads I created to promote a series of painting classes. Very few clicked.
Read more »Gaskins: ‘Where’s the Beef?’
Facebook’s IPO filing answered some questions, but still didn’t resolve the one that has dominated the airwaves: What is the company worth? $75 billion? $100 billion? Less or more? Francis Gaskins, president of IPODesktop.com, weighed in with his take, saying...
Read more »Ritholtz: Facebook at $100 Billion? That’s Rich.
A day after Facebook’s IPO filing, people have had time to look more deeply into the numbers, and wonder about them. Bloomberg’s Betty Liu interviewed Barry Ritholtz of Fusion IQ about Facebook’s likely value. Ritholtz’s take? There’s upside at 30 or...
Read more »Yes, We’re Still Measuring Facebook Eyeballs. So What?
In a post yesterday, I compared Facebook’s revenue per user to Groupon and Netflix. (Spoiler: Measured against Netflix, Facebook doesn’t look great.) TechCrunch editor Erick Schonfeld emailed in response: Do we really need to go back to measuring eyeballs? Point...
Read more »Facebook Has 845 Million Friends. Netflix’s Friends Are Just Worth a Lot More.
The consensus since the early days of the Internet has been that if you build it, they will come. And if they come, eventually they will pay. Or someone will pay to reach them. Once it was assumed that customers...
Read more »Facebook’s Secret? Accurate Data
Facebook Inc.’s IPO filing offers a glimpse into why the company has been attracting advertisers like bees, and why its online advertising rivals, such as Google Inc., are working to target users better by dipping into more of their personal...
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Zynga paraded sheep through New York streets for the launch of a Farmville expansion
Among Facebook’s Fears: Farmville
So what’s the biggest social networking company in the world afraid of? Well, “afraid” might be too strong a word, but in its S-1 filing, it cited Google+ competition, regulatory scrutiny, hacker attacks and the shift to mobile technology among the...
Read more »‘At a Level We’ve Never Seen’
That’s what Jeffrey Sica, chief investment officer of Sica Wealth Management LLC, said in reference to the $100 billion valuation being tossed around for Facebook. Facebook may offer shares at more than five times the valuation of Google Inc. as...
Read more »Quick Look at Facebook’s Filing
At last, Facebook’s filing to go public has hit. We’ve posted the entire S-1 document here. Some quick takeaways: It filed to raise $5 billion, as previously reported. Morgan Stanley is lead underwriter, followed by J.P. Morgan and Goldman, Sachs...
Read more »IPO ‘Might be Incidental’
With reports out that Facebook plans to raise $5 billion in its IPO, an amount that is half of what many had earlier speculated, what does this indicate? Eileen Burbidge, a partner at Passion Capital, gives her take during an...
Read more »At $100 Billion, ‘Very Overpriced’
Estimates of Facebook’s valuation have ranged from $75 billion to $100 billion. Here is what Eric Jackson, president and founder of Ironfire Capital, told Lisa Murphy on Bloomberg Television’s “Street Smart” about a $100 billion valuation: This is a very...
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