Rick Santorum’s ‘Improbable’ Campaign, By the Numbers

Photograph by Jeff Swensen/Getty Images

Rick Santorum announces he will be suspending his campaign at Gettysburg Hotel on April 10, 2012 in Pennsylvania.

In suspending his campaign for the Republican presidential nomination today, former Senator Rick Santorum of Pennsylvania acknowledged that his had been an “improbable” candidacy.

This was his primary campaign, by the numbers:

11: How many states Santorum won, compared with 15 and the District of Columbia for Mitt Romney and 2 for Newt Gingrich. Santorum won seven primaries and four caucuses. Santorum’s best performance came in a non-binding primary Feb. 7 in Missouri, where he won 55 percent of the vote.

34: The vote-margin by which Santorum won the kickoff caucuses in Iowa on Jan. 3, according to state party officials. Santorum won 29,839 votes compared with 29,805 for Romney.

6,330: The number of broadcast television ads Santorum’s campaign supplied, according to data from New York-based Kantar Media’s CMAG, which tracks advertising. The campaign paid for 3,065 spots in South Carolina, where Santorum finished third in its Jan. 21 primary, and 2,523 spots in Michigan, where Santorum was the runner-up in its Feb. 28 primary, losing by 3 percentage points to Romney.

The Red, White and Blue Fund, a so-called super-PAC backing Santorum, paid for 11,471 ads, or nearly twice as many as Santorum’s campaign provided.

3.2 million: The approximate number of votes that Santorum received in 28 states and the District of Columbia. That accounts for about 28 percent of the aggregate vote, compared with 39 percent for Romney.

$15.7 million: What Santorum raised for his campaign through the end of February, according to the most recent statistics available from the Federal Election Commission. Santorum raised $9 million in February and ended the month with $2.6 million left in the bank and $922,000 in debts.

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