Magic Number of the Day: 6.2 million

Photograph by J. Pat Carter/AP Photo

Workers urge new citizens to register to vote after a naturalization ceremony in Miami.

That’s the number of Hispanics in Colorado, Florida and Nevada, according to Census Bureau population estimates as of July 1, 2011. There were 4.36 million Hispanics in Florida (23 percent of the population), 1.07 million in Colorado (21 percent) and 737,000 in Nevada (27 percent). There were 52 million Hispanics in the entire country as of July 2011.

It’s in these three states that Priorities USA Action, a so-called super-political action committee supportive of President Barack Obama, and the Service Employees International Union are airing a Spanish-language television ad critical of presumptive Republican nominee Mitt Romney’s policies. Bloomberg’s Margaret Talev has more about the ad campaign.

Hispanics are the most populous and fastest-growing minority group, accounting for 16.7 percent of the population in 2011, according to Census Bureau estimates. Yet their voting strength isn’t commensurate to population growth because of lower rates of citizenship, voter registration and election participation. In the 2010 election, Hispanics voted at a lower rate (31 percent) than either black voters (43 percent) or non-Hispanic whites (49 percent), Census Bureau data show.

Colorado, Florida and Nevada are among the eight to 10 competitive swing states that will see a disproportionate number of candidate visits and television ad spending. Obama is giving interviews today to local television stations in eight states, including Colorado, Florida and Nevada.

Chicago mayor Rahm Emanuel, a former political operative who served as Obama’s first White House chief of staff, said yesterday that the Obama-Romney race may come down to five states.

Romney will campaign in Orlando, Florida, tomorrow, his campaign said yesterday. He and Republican surrogates have attacked Obama for saying last week that the private sector of the economy is “doing fine.”

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