That’s how many presidential election ads ran on national network, national cable and local broadcast television stations in the seven-day period ended July 9, according to New York-based Kantar Media’s CMAG, which tracks advertising.
President Barack Obama’s re-election campaign was responsible for 15,349 ads, or 52 percent of the total, followed by Republican challenger Mitt Romney’s 8,490 spots, or 29 percent. The rest of the ads came from outside groups. Americans for Prosperity, a non-profit group with Republican leanings, supplied 4,118 ads, and Priorities USA Action, a super-political action committee run by former Obama White House aides, ran 1,419 ads.
Obama and Romney’s ads are exclusively negative, with rare exception. About 98.5 percent of Obama’s ads and 95.6 of Romney’s spots had some negative tone, CMAG data show. A negative ad may include an attack on a candidate or draw a contrast on policy.
The Obama campaign’s most popular ad attacks Romney’s record as a private-equity executive and says the president supports an “insourcing” of U.S. jobs. Romney’s most frequently aired ad says Obama’s attacks “just aren’t true” and also shows footage of Secretary of State Hillary Clinton attacking Obama for his campaign tactics when they were opponents for the 2008 Democratic presidential nomination.
Here’s a look at some Bloomberg stories about the economy and the election:
Obama leads Romney by an almost 2-1 advantage among single women, according to a Quinnipiac University poll that put the president ahead by 46 percent to 43 percent. Kristin Jensen analyzes the “marriage gap” that persists between single women who are strongly Democratic and married women who are more inclined to vote Republican.
The same Quinnipiac poll showed that Republican approval of the Supreme Court has fallen to 35 percent from 62 percent in April, Jonathan Salant writes. The survey released today was conducted after the Supreme Court upheld the core of Obama’s health-care overhaul last month, a decision that Republicans opposed.
Obama planned to meet with Democratic leaders in Congress today, while Romney spoke earlier today to the annual convention of the NAACP, a group that leans Democratic. John McCormick and Margaret Talev have more.