Bill Clinton: Obama’s Calling Card

Photograph by Peter Foley/Bloomberg

President Barack Obama is introduced by former President Bill Clinton during the annual meeting of the Clinton Global Initiative (CGI) in New York.

Bill Clinton gave a freewheeling address about the reasons for re-electing Barack Obama.

The president dubbed the former president “the secretary of explaining stuff” after that Democratic National Convention speech in Charlotte. (Obama got a post-convention “bounce” in the polls, and more people are Googling Obama than his Republican rival.)

The former president hit the road for Obama after the convention, and the two will team up on the campaign trail the day after the first of the presidential debates on Oct. 3.

More than half the campaign ads that Obama has aired in the past 90 days were the one featuring Bill Clinton endorsing him. Clinton’s popularity is running pretty high these days — with some Democrats saying they wish Clinton were atop the ticket this year.

Even Republican presidential nominee Mitt Romney (seeking to become the 45th president) has spoken to Clinton’s effect on people — joking that he will await the “bounce” he gets from Clinton’s introduction of him this week at the Clinton Global Initiative in New York.

“If there is one thing we have learned in this election season is that a few words from Bill Clinton can do a man a lot of good,” Romney said.

And today, Clinton is pitching in for the Obama campaign’s fundraising.

“I hope you’ll pay attention, because this is important,” the 42nd president says in an e-mail issued by the campaign of the 44th president. “We’re facing a big FEC fundraising deadline — after this, there’s only one more before Election Day.”

That’s the end of the month deadline for reporting contributions to the Federal Election Commission. Obama surpassed Romney in fundraising in August, for the first time in four months. The September fundraising report will show how that race is going.

“Here’s why that matters: Your donation will go further now than it will next week,” Clinton explains in his pitch. “That’s because it will immediately be put to use — if your $5 (for example) goes toward hiring an organizer in Akron, Ohio, she’ll have more time to do her job and reach more voters. And that’s how elections are won.”

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