Spanish-Language Los Angeles Newspaper Backs ‘El Presidente’

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Latino supporters attend a campaign rally for President Barack Obama at Sloan's Lake Park on Oct. 4, 2012 in Denver, Colorado.

“Hay Que Reelegir a Obama,” states the nation’s largest Spanish-language daily newspaper. “We Must Re-elect Obama.”

In an editorial out today, Los Angeles-based newspaper La Opinión appeals directly to Hispanic Americans to vote for President Barack Obama. ”As November 6 approaches, there is no clearer choice for Hispanic voters,” it says, before highlighting Obama’s health care policy, appointment of U.S. Supreme Court Justice Sonia Sotomayor and “inclusive, forward-looking” vision.

“Unemployment among Hispanics remains higher than the national average,” the editorial says. “But it has dropped to 10.3 percent from more than 13 percent recorded in 2008. Obama has taken fundamental steps, such as investing $500 million in community college job training programs that help Latinos access better jobs.”

The editorial board says Obama’s “unfulfilled promise” regarding immigration reform is “the biggest disappointment,” but also faults Republicans in Congress for preventing progress.

Republican Mitt “Romney’s alternative is self-deportation and state laws like Arizona’s in which the undocumented immigrant is seen as a danger instead of a contributor,” it adds.

The newspaper’s position is unsurprising, given that 69 percent of registered Hispanic voters support Obama and 21 percent support Romney, according to the Pew Hispanic Center. The final number of Hispanic votes for Obama will likely hinge on turnout, as 24 million Hispanics are eligible to vote but only 12 million are expected to do so,  Bloomberg reported yesterday.

La Opinión has a daily readership of about 406,000 and reaches 2.2 million people per month, according to its publisher’s Web site. Most of its readers (74 percent) were born outside of the U.S., and they have been in the U.S. for 18 years on average.

La Opinión is printed in Spanish and was translated by Political Capital.

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