Photographer: Chris Ratcliffe/Bloomberg
One former Apple marketer says RIM should simplify their message.
For Apple, it’s “Think Different.” For RIM, how about “Be Heard?” That’s the advice of one former marketer at Apple, a company known for its advertising genius and ability to convince e-mail addicts weaned on the BlackBerry’s Chiclet keyboard that ...
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Photographer: David Paul Morris/Bloomberg
David Marcus is taking over PayPal, a business that accounted for more than 40 percent of EBay’s sales last year.
Here’s one way to restore “startup energy” to a 13-year-old business: Put an entrepreneur who has been there less than a year in charge. EBay Chief Executive John Donahoe will relinquish his role as the interim president of PayPal to...
Read more »Last month, two top U.S. regulators challenged the nation to get all students to use digital textbooks by 2017. Today, Federal Communications Commission Chairman Julius Genachowski and Education Secretary Arne Duncan are meeting with textbook publishers and technology companies in Washington...
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Photographer: David Paul Morris/Bloomberg
Is the stylus now in style? Makers of the pen have seen an increase in sales.
Even Steve Jobs didn’t see this one coming: The stylus is back. The late Apple co-founder derided the idea of using plastic pens with smartphones and tablet computers. “Who wants a stylus?” Jobs said in 2007. “You have to get...
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Mark Zuckerberg receives more praise than the average 27-year-old. And rightfully so, seeing as he’s turned a project born out of late-night coding sessions in his college dorm room into one of the world’s most valuable tech companies. But...
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Image: Seismic Games
Seismic's new game for Facebook, "CelebrityMe," enters a platform dominated by Zynga.
After all the hoopla surrounding Facebook games in 2009, there’s been very little success to show for it. Or more accurately, the success has been concentrated in one company: Zynga. Thanks to breakout hits like FarmVille and CityVille, the $9.5...
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Photographer: David Paul Morris/Bloomberg
A sold sticker in Palo Alto in 2011. One home seller there recently got 38 offers on a house.
A story today from Bloomberg News reporters Prashant Gopal and John Gittelsohn looks at the rise of real estate bidding wars as some of the overhang in the U.S. housing market gets cleared away. Those wars may be most intense...
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Photographer: Ozgur Donmaz
Advertisers are poised to plunge deeper into face-based marketing, which raises a host of security and privacy issues, the FTC said.
The eyes may be the window to the soul, but the whole face could be a path to your pocketbook, if advertisers have their way. The Federal Trade Commission said on Monday that advertisers are using facial recognition technology to...
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Photographer: Tony Avelar/Bloomberg
Facebook's latest terms of service includes “Book” among the trademarks that “you will not use” if you want to be able to log into your account.
Writing a self-defense manual called “Macebook”? You may want to change the name. Facebook updated its terms of service last week to include “Book” among the trademarks that “you will not use” if you want to be able to log...
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Photographer: Gianluca Colla/Bloomberg
Those using tablets and smartphones are more likely to click on search ads than their counterparts on the desktop, says the report.
For a company built on providing information, Google doesn’t disclose much when it comes to sales projections, much less the amount that could come from mobile search ads. But Marin Software, which helps manage about $3.5 billion annually in online...
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