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Daily Archives: September 17, 2012

Tech companies are mapping the insides of stores to help smartphone users find where products are shelved.

Photograph by Pete Saloutos

Tech companies are mapping the insides of stores to help smartphone users find where products are shelved.

Mobile Maps Focus on Helping Lost Shoppers Find the Right Aisle

While mobile maps have made it easy for people to find their way to a store or shopping mall, the options are limited once they’re inside. Now, a new breed of cartographers are venturing indoors to help consumers find where...

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